The word "Direct Selling" is very commonly used when it comes to MLM.
Many have define MLM to be also known as Direct Selling, mainly because their first encounter with these salesperson knocking from door to door to sell something.
This is understandable because most reputable MLM companies belong to the Direct Selling Association (DSA).
Many still call them "Direct Selling" until today, eventhough the method of marketing is different.
Another common misunderstanding about MLM is that you have to sell retail to be successful. MLM is not all about selling, its about building organizations.
MLM is not defined as a door to door service.
Authored by kevinn on 8th January 2009
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